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❖ SRI is an international coaching and consulting company that helps clients better understand and manage what's really happening on the ground in China and Southeast Asia.

❖ SRI helps clients solve problems and overcome cultural, political, and logistical issues that come with doing business in the region.

❖ SRI focuses on people, helping to improve cross-cultural communications.

❖ SRI works from the basis that localized understanding is the key to resolving conflicts in international corporate settings — and that trust matters most, because corporate culture trumps strategy in day-to-day operations.

David Dayton speaking in Chengdu

❖  David has been interviewed by: BBC, CBS Evening News, CBS's 60 Minutes, AP, NPR, and CNN

❖  Published in: EuroBiz magazine, Right Sight Asia, Garden International, The China Sourcer, and China Economic Review

❖  Featured on: the New Zealand government's international trade information website, and China Success Stories

❖  Speaker for: Global Sources' New Buyer Training seminars (Shanghai/HK/Dubai) and Supplier Education program

❖  SRI's blog was named a top-10 China business blog and featured on the WSJ China blog "best of" lists

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